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In spite of your social selling program and a tool to execute it, you see no success? Have you considered involving C-suite to drive the overall program. No comment yet.
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Instagram has grown faster than anyone could have anticipated. According to recent figures, there are over 600 million monthly Instagram users (it actually doubled in size from 2014 to 2016). As it continues to grow, Instagram is attracting the attention of marketers in many verticals. They have discovered that Instagram can be a very powerful …
Brunofridl's insight:
Le Social Selling, ce n'est pas que LinkedIn. Tous les réseaux sociaux font partie de votre Carte d'Identité Professionnelle Digitale. Si votre audience professionnelle est présente sur un réseau social, cela peut avoir du sens pour vous d'y être présent.
Pensez au Social Selling comme un état d'esprit pour entrer en relations avec vos pairs, confrères, prospects, clients, influenceurs, prescripteurs, ...
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This article is for those lucky sales leaders who are already hitting quota and are thinking, why do I need to change?
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Bit of a mouthful, that headline. Apologies folks. Let's begin by clearing things up. What do 'selling on social' and 'social selling' possibly entail. While the they are similar, they actually mean two very different things. Selling on social, can
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Social selling is not a replacement for your sales process—it’s additive. And studies show it’s very effective.
Brunofridl's insight:
Le social selling est bien avant tout un autre comportement à adopter pour accompagner le changement du process d'achat.
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How exactly can you measure social selling at both a company level and at a sales professional’s level?
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What is social selling? How can companies leverage social media to drive brand awareness? Mario Martinez Jr. answers these questions on the Smarp blog.
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One of the most important keys to sales success is social selling time management. Here are 10 tips to help you manage time better.
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Social selling is being used more and more, yet it’s still misunderstood. Learn the what, why and how in this article.
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Le social selling est un moyen supplémentaire d’entrer en contact et de pérenniser une relation avec des prospects et des clients, à combiner avec les autres approches commerciales
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You wouldn’t send an outdated resume to a potential employer—so why let your LinkedIn profile wither away with old information?
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These are sure-fire ways to build your professional relationships and increase your tribe fast.
Brunofridl's insight:
Le point à retenir : etre un giver, pas un tarer ! |
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LinkedIn's Sales Solutions are made specifically for sales. Stay ahead of your peers with 10 small business tips for LinkedIn social selling.
Brunofridl's insight:
Vous n'avez pas forcement besoin des 10. Prenez les tips qui font sens pour vous, qui vous inspirent, qui sont actionnables et mettez les à votre service.
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Sales calls haven't changed much even with the internet. Especially when done poorly. See how social selling can fell like a cold call.
Brunofridl's insight:
Pensez avant tout "vraie vie" pour savoir comment vous comporter dans votre démarche Social Selling. C'est en étant humain et conversationnel que vous développerez positivement votre Professional Branding. #H4H
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As Social Selling grows and enters the sales process of organizations, the most natural questions that emerge pertain to metrics.
Brunofridl's insight:
Quelles sont vos metrix pour mesurer vos actions en Social Selling ?
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We work with thousands of salespeople and sales leaders. That means we see a lot of online engagement – as well as a lot of online disengagement. Below, you’ll find a list of the most common, and egregious, mistakes we’ve seen salespeople make when trying to leverage interactive media platforms like LinkedIn and Twitter on behalf of their businesses. Read the list. Study it closely. Make sure you don’t repeat these seven mistakes!
Brunofridl's insight:
Vérifiez que vous ne faites pas une ou plusieurs de ces 7 erreurs
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Learn why this word will kill your chances of closing the deal.
Brunofridl's insight:
Commerciaux, passons du "si" au "quand" dans nos argumentations de vente. Le "si" exprime un manque de connaissance du client.
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Are you using Twitter for social selling? Twitter is an effective tool for sales generation and here are 9 powerful ways to kick start Twitter marketing.
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Here is a 6-step process on how to create a winning social selling process and measure how successful it is.
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If you or anyone on your sales team is on the fence about leveraging social media as part of their tactics, it’s time to knock them off. Social selling is
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We're excited to announce the launch of programmatic buying as a way to access LinkedIn Display Ads. Our goal with programmatic buying is to give our customers more flexibility in how they work with us, and expand the ways we can partner to meet their marketing goals. Here's how it works.
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Learn how LinkedIn Sales Navigator features like lead recommendation and inMail messaging improve social selling.
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Sales leaders know that metrics matter, but even the best managers often overlook a crucial part of their teams’ collective success: choosing key performance indicators (KPIs) that actually tell them something useful. |
The good question : "
how can the CEO and other C-Level executives contribute to increased social selling adoption?"