LinkedIn for business and Social Selling
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Why the C-Suite Should Be Using Social Selling? Thought Horizon

Why the C-Suite Should Be Using Social Selling? Thought Horizon | LinkedIn for business and Social Selling | Scoop.it
In spite of your social selling program and a tool to execute it, you see no success? Have you considered involving C-suite to drive the overall program.
Brunofridl's insight:

The good question : "

how can the CEO and other C-Level executives contribute to increased social selling adoption?"

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LinkedIn for business and Social Selling
Pour maitriser LinkedIn et appliquer la démarche et l'état d'esprit derrière le mot Social Selling
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Sales Coaching: The Ultimate Guide

Sales Coaching: The Ultimate Guide | LinkedIn for business and Social Selling | Scoop.it
Are you a sales manager? Learn how to excel at sales coaching and get your team to 100% of -- or higher -- quota.
Brunofridl's insight:
Super article particulièrement intéressant sur l'amélioration des performances des vendeurs. Un accompagnement de chacun, un coaching, permet d'obtenir de sérieux résultats. L'article s'appuie sur des études réalisées et fournit des pistes à explorer.Le parallèle avec le Social Selling est immédiat et particulièrement sur le modèle d'accompagnement à proposer. De belles réflexions et actions à mener prochainement avec vous et vos équipes de commerciaux.
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Comment mener une campagne de publicité réussie sur LinkedIn [Guide gratuit]

Découvrez comment tirer le meilleur profit de vos campagnes de contenus sponsorisés sur LinkedIn grâce à ce guide gratuit pour planifier vos campagnes.
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Why the C-Suite Should Be Using Social Selling? Thought Horizon

Why the C-Suite Should Be Using Social Selling? Thought Horizon | LinkedIn for business and Social Selling | Scoop.it
In spite of your social selling program and a tool to execute it, you see no success? Have you considered involving C-suite to drive the overall program.
Brunofridl's insight:

The good question : "

how can the CEO and other C-Level executives contribute to increased social selling adoption?"

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4 Golden Rules for Social Selling on Instagram | Global Business Marketing | WECAN Business Strategies

4 Golden Rules for Social Selling on Instagram | Global Business Marketing | WECAN Business Strategies | LinkedIn for business and Social Selling | Scoop.it
Instagram has grown faster than anyone could have anticipated. According to recent figures, there are over 600 million monthly Instagram users (it actually doubled in size from 2014 to 2016). As it continues to grow, Instagram is attracting the attention of marketers in many verticals. They have discovered that Instagram can be a very powerful …
Brunofridl's insight:

Le Social Selling, ce n'est pas que LinkedIn. Tous les réseaux sociaux font partie de votre Carte d'Identité Professionnelle Digitale. Si votre audience professionnelle est présente sur un réseau social, cela peut avoir du sens pour vous d'y être présent.

 

Pensez au Social Selling comme un état d'esprit pour entrer en relations avec vos pairs, confrères, prospects, clients, influenceurs, prescripteurs, ...

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Why Do You Need Social Selling If You’re Already Hitting Quota?

Why Do You Need Social Selling If You’re Already Hitting Quota? | LinkedIn for business and Social Selling | Scoop.it
This article is for those lucky sales leaders who are already hitting quota and are thinking, why do I need to change?
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Why Selling On Social Is A Fad And ‘Social Selling’ Is Not

Why Selling On Social Is A Fad And ‘Social Selling’ Is Not | LinkedIn for business and Social Selling | Scoop.it
Bit of a mouthful, that headline. Apologies folks. Let's begin by clearing things up. What do 'selling on social' and 'social selling' possibly entail. While the they are similar, they actually mean two very different things. Selling on social, can
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Social Selling Isn’t A Replacement For Your Sales Process [Roundup]

Social Selling Isn’t A Replacement For Your Sales Process [Roundup] | LinkedIn for business and Social Selling | Scoop.it
Social selling is not a replacement for your sales process—it’s additive. And studies show it’s very effective.
Brunofridl's insight:

Le social selling est bien avant tout un autre comportement à adopter pour accompagner le changement du process d'achat. 

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How To Measure Social Selling At Every Stage of The Sales Process

How To Measure Social Selling At Every Stage of The Sales Process | LinkedIn for business and Social Selling | Scoop.it
How exactly can you measure social selling at both a company level and at a sales professional’s level?
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LinkedIn filtre vos nouveaux contenus pour vos abonnés… sans vous prévenir!

LinkedIn filtre vos nouveaux contenus pour vos abonnés… sans vous prévenir! | LinkedIn for business and Social Selling | Scoop.it
Down The Rabbit Hole That Is LinkedIn Notifications For
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Social Selling and Employee Advocacy with Mario Martinez Jr.

Social Selling and Employee Advocacy with Mario Martinez Jr. | LinkedIn for business and Social Selling | Scoop.it
What is social selling? How can companies leverage social media to drive brand awareness? Mario Martinez Jr. answers these questions on the Smarp blog.
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10 Social Selling Time Management Tips

10 Social Selling Time Management Tips | LinkedIn for business and Social Selling | Scoop.it
One of the most important keys to sales success is social selling time management. Here are 10 tips to help you manage time better.
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Social Selling: How to Reach the Digital Buyer

Social Selling: How to Reach the Digital Buyer | LinkedIn for business and Social Selling | Scoop.it
Social selling is being used more and more, yet it’s still misunderstood. Learn the what, why and how in this article.
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B2B : Le social selling bouscule la vente

B2B : Le social selling bouscule la vente | LinkedIn for business and Social Selling | Scoop.it
Le social selling est un moyen supplémentaire d’entrer en contact et de pérenniser une relation avec des prospects et des clients, à combiner avec les autres approches commerciales
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How to Use LinkedIn Native Video

How to Use LinkedIn Native Video | LinkedIn for business and Social Selling | Scoop.it
Want more video views from LinkedIn? Learn how to use the LinkedIn mobile app to record and share native video to boost views and engagement.
Brunofridl's insight:
Une fonctionnalité qui devrait faire un carton. Comme LinkedIn est un espace professionnel, je doute que l'on assiste à des publications vidéo de tout et n'importe quoi comme sur les autres réseaux sociaux qui se sont mis depuis longtemps à la vidéo. Une superbe opportunité à explorer pour son Professional Branding
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Introducing Active Status on LinkedIn Messaging: See When Your Connections are Available

Introducing Active Status on LinkedIn Messaging: See When Your Connections are Available | LinkedIn for business and Social Selling | Scoop.it
Finding your way in to new opportunities often starts with a simple conversation. Whether it’s sending a quick note to a friend about a job, or introducing yourself to a new connection, actively talking with the people in your network can make a big difference. In fact, more than one-third of members have surfaced new opportunities through casual conversations they started with a LinkedIn message.
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10 LinkedIn Social Selling Tips for Small Business - Small Business Center of Excellence

10 LinkedIn Social Selling Tips for Small Business - Small Business Center of Excellence | LinkedIn for business and Social Selling | Scoop.it
LinkedIn's Sales Solutions are made specifically for sales. Stay ahead of your peers with 10 small business tips for LinkedIn social selling.
Brunofridl's insight:

Vous n'avez pas forcement besoin des 10. Prenez les tips qui font sens pour vous, qui vous inspirent, qui sont actionnables et mettez les à votre service.

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4 Blunders That Make Social Selling Feel Like a Cold Call

4 Blunders That Make Social Selling Feel Like a Cold Call | LinkedIn for business and Social Selling | Scoop.it
Sales calls haven't changed much even with the internet. Especially when done poorly. See how social selling can fell like a cold call.
Brunofridl's insight:

Pensez avant tout "vraie vie" pour savoir comment vous comporter dans votre démarche Social Selling. C'est en étant humain et conversationnel que vous développerez positivement votre Professional Branding. #H4H

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12 Valuable Metrics For Measuring Social Selling Success

12 Valuable Metrics For Measuring Social Selling Success | LinkedIn for business and Social Selling | Scoop.it
As Social Selling grows and enters the sales process of organizations, the most natural questions that emerge pertain to metrics.
Brunofridl's insight:

Quelles sont vos metrix pour mesurer vos actions en Social Selling ?

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Seriously? The 7 "Worst Practices" in Social Selling

Seriously? The 7 "Worst Practices" in Social Selling | LinkedIn for business and Social Selling | Scoop.it
We work with thousands of salespeople and sales leaders. That means we see a lot of online engagement – as well as a lot of online disengagement. Below, you’ll find a list of the most common, and egregious, mistakes we’ve seen salespeople make when trying to leverage interactive media platforms like LinkedIn and Twitter on behalf of their businesses. Read the list. Study it closely. Make sure you don’t repeat these seven mistakes!
Brunofridl's insight:

Vérifiez que vous ne faites pas une ou plusieurs de ces 7 erreurs

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The 2 Letters Destroying Your Sales Pitch (& How to Stop Saying Them)

The 2 Letters Destroying Your Sales Pitch (& How to Stop Saying Them) | LinkedIn for business and Social Selling | Scoop.it
Learn why this word will kill your chances of closing the deal.
Brunofridl's insight:
Commerciaux, passons du "si" au "quand" dans nos argumentations de vente. Le "si" exprime un manque de connaissance du client.
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9 Actionable (And Proven) Twitter Tips For Social Selling - MarketHub

9 Actionable (And Proven) Twitter Tips For Social Selling - MarketHub | LinkedIn for business and Social Selling | Scoop.it
Are you using Twitter for social selling? Twitter is an effective tool for sales generation and here are 9 powerful ways to kick start Twitter marketing.
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6 Steps to Social Selling with Gabe Villamizar - Sweet Fish Media | A Podcast Agency for B2B Brands

6 Steps to Social Selling with Gabe Villamizar - Sweet Fish Media | A Podcast Agency for B2B Brands | LinkedIn for business and Social Selling | Scoop.it
Here is a 6-step process on how to create a winning social selling process and measure how successful it is.
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7 Research-Backed Reasons Why You Need To Start Social Selling Today - LeadSift

7 Research-Backed Reasons Why You Need To Start Social Selling Today - LeadSift | LinkedIn for business and Social Selling | Scoop.it
If you or anyone on your sales team is on the fence about leveraging social media as part of their tactics, it’s time to knock them off. Social selling is
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Le guide complet de la publicité sur LinkedIn

Le guide complet de la publicité sur LinkedIn | LinkedIn for business and Social Selling | Scoop.it
We're excited to announce the launch of programmatic buying as a way to access LinkedIn Display Ads. Our goal with programmatic buying is to give our customers more flexibility in how they work with us, and expand the ways we can partner to meet their marketing goals. Here's how it works.
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3 LinkedIn Sales Navigator Features to Improve Social Selling

3 LinkedIn Sales Navigator Features to Improve Social Selling | LinkedIn for business and Social Selling | Scoop.it
Learn how LinkedIn Sales Navigator features like lead recommendation and inMail messaging improve social selling.
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